1. What information do we collect?
We collect information relating to you that you have provided to us (for example, by using the services on any of the Sites or by purchasing products or services on any of the Sites) or that we may have obtained from another source (such as our suppliers or from marketing organisations and credit agencies). Where possible, we will collect the information directly from you. However, the method of collecting this information may vary.
We may also collect your personal information from publicly available sources or social networking services to enable us to contact you and offer or otherwise promote the products and services available on the Sites to you.
2. How do we use your information?
The information that we collect from you may be used by us for a number of purposes connected with the Sites such as:
We may further anonymize and aggregate data collected through the Sites for statistical purposes to help improve the products and services on the Sites.
3. Sharing your information
There may be times when we disclose your personal information to third parties. If we do this, we will only disclose your information to:
You can exercise your right to prevent marketing / promotional communications to you by “opting out” of emails or other types of communications we send to you. You may opt out of receiving commercial electronic messages from us by using the unsubscribe facility we provide in our relevant communication. In such cases, we will retain minimum personal data to note that you opted out in order to avoid contacting you again. Please note that even if you opt out from receiving marketing communications, you might still receive administrative communications from us, such as technical updates for our products or services, order confirmations, notifications about your account activities, and other important notices.
When we pass on, transfer or share your personal information in this way, including outside the location where we collect it (e.g. your country, the European Economic Area if your information is collected there, etc), we take steps to ensure it is treated in the same way that we would treat it and that an adequate level of protection can be ensured for your rights in relation to your personal information and data, and where the transfer is otherwise in accordance with relevant privacy and data protection laws.
4. How long we store your personal data
We will store your personal data as long as required to fulfill the original purposes for which is has been collected. In some cases, a longer retention may be required or permitted by law or to allow us to pursue our legitimate business interests, conduct audits, comply with our legal obligations or enforce our agreements or resolve any dispute.
A summary of the various reasons to determine our retention period (in relation to your personal data) include:
5. Protecting / Access to / Updating your personal information
We will take reasonable steps to ensure that the personal information we collect, use or disclose is accurate, complete, up-to-date and stored in a secure environment protected from unauthorised access, modification or disclosure.
6. Links to other (non Nikon and associated Nikon) websites
7. Cookies and Facebook Custom Audiences
We may display interest-based ads to you when you are using Facebook through a tool offered by Facebook called the Custom Audience Tool. This tool allows us to personalise our ads based on your shopping experience with us (or otherwise information we obtain from you).
If you would like to Opt OUT of Facebook Audience Ads please contact us on email@example.com.
8. Automatically retrieved information
Some information may be automatically retrieved while you access and browse our websites, social media sites or use our apps or other services including:
The information automatically retrieved is used in statistical and aggregate formats to assess the effectiveness of and improve our services, and to determine our visitors' preferences and interests (including to provide you with more relevant advertising.
9. Residents in the European Economic Area (“EEA”)
Bases for processing (for EEA users):
If you are an individual in the European Economic Area (EEA), we collect and process information about you only where we have legal bases for doing so under applicable EU laws. This means we collect and use your information only where:
If you have given consent you have the right to change your mind at any time. However a change of consent will only affect the data processing moving forward from this request and it may impact products and services and features we can provide you moving forward.
In addition to the rights listed above, if you are a resident in the EAA, you have the following rights in relation to your personal information (where applicable):
If you have consented to our processing of your personal information, you have the right to withdraw your consent at any time. This includes cases where you wish to opt out from marketing messages that you receive by using our unsubscribe facility or otherwise contacting us on firstname.lastname@example.org.